Tracks
Wendy — Executive Leadership
Christina P — Sales & Onboarding
Catie — Operations
IRT Pillars
Cogent CRM
GetDocs.ai
Automation
NB OS
Days 1 – 30
May 22 – June 20, 2026
Foundation & Data Integrity
Days 31 – 60
June 21 – July 20, 2026
Workflow Enforcement
Days 61 – 90
July 21 – Aug 19, 2026
Scale & Self-Service
Wendy Stanley
Executive Leadership
Command & Clarity
  • Deep-dive conversations with every leader — especially Janet
  • Build throughput baseline: cycle times, workload, capacity
  • Review core financial & operational reporting
  • Implement communication rhythms across firm
  • Execute early wins that build trust immediately
  • Establish operational alignment with Catie + Christina
Throughput Stabilization
  • Deliver operational blueprint with measurable outcomes
  • Documented workflows with clear ownership at every step
  • Weekly dashboards: throughput, productivity, capacity
  • KPIs tied directly to roles, outcomes, and firm priorities
  • Leadership accountability rhythms with expectations
  • Bi-weekly sync with Operations (Catie) formalized
Structural Reset
  • Balanced caseloads aligned with true staffing capacity
  • Shortened cycle times & reduced operational drag
  • Predictive operational & financial indicators live
  • Succession identification across departments
  • Quarterly system review cadence with Jamie
  • 90-day performance report delivered to CEO
Christina P
Sales & Onboarding
Assess & Stabilize
  • 1:1s with all 7 team members (first 15 days)
  • Review 2-3 weeks of recorded calls
  • Audit CRM: statuses, dispositions, follow-up tasks
  • Map lead flow: first contact → retained client
  • Baseline: Set Rate, Show Rate (~75%), Close Rate (~51%)
  • Implement 2-attempt follow-up rule + appointment priming
  • Establish weekly team huddle cadence
Optimize & Standardize
  • Deploy documented intake call flow + CRM integration
  • Weekly scorecard reviews: Set/Show/Close by rep
  • Bi-weekly call coaching sessions
  • Standardize onboarding agenda + same-day fee signing
  • No-show recovery sequence + lead aging alerts
  • Show Rate → 85%+ | Leakage down 20%
  • Onboarding-to-Ops handoff checklist with Catie
Scale & Lead
  • Shift team to ownership-based performance
  • Launch referral program (3+ formal relationships)
  • Google review request system live at milestones
  • Cross-sell PI/WC/SSD/SOJ in every intake
  • Close Rate → 60-65%
  • Full sales + onboarding playbook delivered
  • New hire training doc for team scale
Catie Wunsch
Director of Operations
Assess & Stabilize
  • Learn workflows, systems, team structure
  • Shadow departments — identify friction
  • Audit Clio case tracking & consistency
  • Map bottlenecks & workflow gaps
  • Establish departmental lead structure
  • Quick-win operational improvements
Simplify & Structure
  • Reduce fragmented tracking methods
  • Elevate strategic operational leadership
  • Begin SOP development & training
  • Transition leadership from admin-heavy
  • Formalize departmental lead roles
  • Improve onboarding consistency
Implement & Refine
  • Establish accountability standards
  • Improve Clio reporting visibility
  • Strengthen operational training
  • Launch leadership support structures
  • Cross-department workflow alignment
  • Ownership pathways across teams
IRT / Cogent
Technology & Automation
Cogent CRM
  • Audit pipelines, statuses, disposition codes
  • Build follow-up cadence as enforced workflows
  • Configure lead aging alerts (48hr)
  • Deploy no-show recovery sequence
  • Build appointment priming (text + email)
  • Validate lead source tagging
GetDocs.ai
  • Audit current doc collection workflow
  • Map intake-to-docs handoff gaps
  • Build top 3 document templates
  • Pilot deploy for new retained clients
Automation
  • Audit AI Voice call routing & transcripts
  • Build automated weekly scorecard email
  • Configure Clio-to-CRM sync points
  • Deploy priming + recovery workflows
NB OS Dashboard
  • Build Christina's intake dashboard (Set/Show/Close)
  • Build Catie's ops baseline view
  • Build Wendy's executive throughput view
  • Validate single source of truth
Cogent CRM
  • Build referral source tracking system
  • Deploy Google review automation
  • Cross-sell opportunity pipeline
  • Rep-level funnel reporting
GetDocs.ai
  • Expand from pilot to full deployment
  • Measure time-to-complete baseline vs. GetDocs
  • Automated nudge sequences (Day 3/7/14)
  • Connect to handoff checklist
Automation
  • Onboarding-to-ops handoff automation
  • 14-day post-onboard client check-in
  • Escalation tracking (replace spreadsheet)
  • Departmental lead weekly summaries
NB OS Dashboard
  • Add referral + review volume metrics
  • Case progression & handoff quality
  • Predictive operational indicators
  • Team-level views for dept leads
Cogent CRM
  • New hire onboarding workflow
  • Optimized lead routing by data
  • Pipeline revenue forecasting
GetDocs.ai
  • Impact report: before vs. after metrics
  • Expand to existing client re-collection
  • Self-service client document portal
Automation
  • Full Clio reporting automation
  • Payment plan monitoring & alerts
  • Client responsiveness tracking (14-day)
  • Tech stack documentation for scale
NB OS Dashboard
  • Executive dashboard for Jamie
  • Pipeline forecasting + revenue projections
  • Self-service reporting for Wendy, Christina & Catie
  • Quarterly review template

IRT Deliverables by Phase

Day 30 Checkpoint

  • Clean CRM with enforced follow-up workflows live
  • GetDocs pilot running for new clients
  • Automated weekly scorecard delivering to Christina, Wendy + Jamie
  • NB OS dashboards live for both intake and operations
  • AI Voice routing validated and transcripts syncing
  • Clio-to-CRM sync points configured

Day 60 Checkpoint

  • Referral tracking + Google review automation live
  • GetDocs fully deployed with automated nudges
  • Onboarding-to-ops handoff fully automated
  • Escalation tracking in system (not spreadsheet)
  • NB OS expanded with team-level views
  • Predictive operational indicators live

Day 90 Checkpoint

  • Executive dashboard live for Jamie (both tracks)
  • GetDocs impact report with measured time savings
  • Pipeline forecasting and revenue projections live
  • Self-service reporting enabled
  • Full automation documentation delivered
  • Stack ready for 180-day scale phase

Alignment Matrix — Their Goals, Our Delivery

Day Owner Their Deliverable IRT Support Pillar
30 Wendy Throughput baseline: cycle times, workload, capacity gaps Executive throughput dashboard with financial + operational indicators NB OS
30 Christina Baseline metrics: Set Rate, Show Rate, Close Rate + top 3 gaps Intake dashboard + automated scorecard email every Monday NB OSCRM
30 Catie Workflow audit + Clio visibility assessment Ops baseline dashboard, Clio sync, data validation NB OS
60 Wendy Operational blueprint with documented workflows + KPIs Weekly dashboards for throughput, productivity, and capacity NB OS
60 Christina Documented intake call flow + CRM integration CRM workflows enforce the cadence — reps cannot bypass CRM
60 Christina No-show recovery + lead aging alerts — Show Rate → 85%+ Automated sequences live in CRM, not manual tasks Auto
60 Catie Onboarding-to-ops handoff checklist Automated handoff: GetDocs completion triggers case creation in Clio GetDocsAuto
60 Catie Departmental lead structure + accountability Team-level dashboards and automated weekly reporting per lead NB OS
90 Wendy 90-day performance report to CEO + quarterly review cadence Executive dashboard combining intake + ops + financial metrics NB OS
90 Christina Referral program + Google reviews + Close Rate → 60-65% CRM referral tracking + automated review requests at milestones CRMAuto
90 Christina Full sales + onboarding playbook Data to prove what works: conversion by rep, source, process NB OS
90 Catie Clio reporting + accountability standards Automated Clio dashboards, predictive indicators, self-service NB OSAuto
180 Catie Tech readiness for scale Stack documented, stable, API connections ready to extend All